Marketing Content Development Specialist

Business Unit
United Wholesale Mortgage


The Content Development Specialist is a unique role on the digital marketing team that straddles content strategy, brand management, and content development. This role is responsible for conceiving, creating, and managing high-quality content for our recruiting site, UWMCareers.com, recruitment profiles, ad campaigns and more.

In this role, you’ll have an eye for detail and a keen understanding of the unique requirements of digital content. You’ll build broad-based content strategies, develop compelling and persuasive copy, and collaborate with channel owners, designers, and other team members to bring messaging to life.


  • Identifying brand-level content strategies and messaging recommendations
  • Developing, coordinating, and deploying a high volume of content for our recruiting site and other platforms
  • Researching and executing best practices for engaging digital audiences and staying up to date with our current tools and technologies
  • Effectively collaborating as a creative partner with internal teams to identify new ideas and develop concepts
  • Initiating and managing your own daily tasks tied to broader team timelines
  • Troubleshooting issues and improving processes relating to content
  • Uploading / publishing content through our website and partner site admins
  • Helping us innovate and improve to better meet the needs of our audiences


  • Creativity, vision, and ideas for how to communicate complex ideas simply
  • Excellent writing skills
  • Previous experience developing and deploying content for digital platforms with a demonstrated ability to deliver a high volume of quality content quickly
  • Previous experience developing and defining brand and/or content strategy; ability to write compelling creative briefs
  • Results-driven with a test-and-learn mentality – we are big on continuous optimization and there’s always room for improvement!
  • Proactive communicator with strong project ownership skills and an effective multi-tasker who is excellent at time management
  • Bachelor’s degree or greater with 3+ years of relevant work experience
  • Proficient in Microsoft Office programs, including Word, PPT and Excel
  • Hands-on experience in publishing tools and/or web development or deployment
  • Positive, team-oriented attitude
  • Recruiting, mortgage or financial services experience not necessary, but a plus


Ready to join thousands of talented team members who are making the dream of home ownership possible for more Americans? It’s all happening on UWM’s campus, where our award-winning workplace packs plenty of perks and amenities that keep the atmosphere buzzing with energy and excitement.


It’s no wonder that out of our six pillars, People Are Our Greatest Asset is number one. It’s at the very heart of how we treat each other, our clients and our community. Whether it’s providing elite client service or continuously striving to improve, our pillars provide a pathway to a more successful personal and professional life.


From the team member that holds a door open to the one that helps guide your career, you’ll feel the encouragement and support on day one. No matter your race, creed, gender, age, sexual orientation and ethnicity, you’ll be welcomed here. Accepted here. And empowered to Be You Here.


More reasons you’ll love working here include:

  • Paid Time Off (PTO) after just 30 days
  • Additional parental and maternity leave benefits after 12 months
  • Adoption reimbursement program
  • Paid volunteer hours
  • Paid training and career development
  • Medical, dental, vision and life insurance
  • 401k with employer match
  • Mortgage discount and area business discounts
  • Free membership to our large, state-of-the-art fitness center, including exercise classes such as yoga and Zumba, various sports leagues and a full-size basketball court
  • Wellness area, including an in-house primary-care physician’s office, full-time massage therapist and hair salon 
  • Gourmet cafeteria featuring homemade breakfast and lunch
  • Convenience store featuring healthy grab-and-go snacks
  • In-house Starbucks and Great Lakes Coffee Roasting Company
  • Indoor/outdoor café with Wi-Fi


All the above duties and responsibilities are essential job functions subject to reasonable accommodation and change. All job requirements listed indicate the minimum level of knowledge, skills and/or ability deemed necessary to perform the job proficiently. Team members may be required to perform other or different job-related duties as requested by their team lead, subject to reasonable accommodation. This document does not create an employment contract, implied or otherwise. Employment with UWM is "at-will." UWM is an Equal Opportunity Employer.

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